Gen X, It’s Your Turn:

Barbara Bonds

— 2 min read

Why We’re Made for This Moment (and Can Totally Rule on Video)

Let me say this loud for the latchkey kids in the back:
We were born analog, but we’re thriving in a digital world—and yes, we can rule on video.

If you’ve been watching Millennials and Gen Z dance, trend, and talk their way through Reels and TikToks wondering if it’s too late for you to show up on camera…

This is your permission slip (and hype speech):
You’re not too old. You’re too experienced to stay invisible.

Gen X, It’s Your Turn

We Grew Up Without Filters—and That’s Our Superpower

Gen X wasn’t raised with ring lights.
We weren’t out here editing our faces in middle school.
We survived rotary phones, cassette tapes, and actual eye contact.

So what does that mean?
✨ We’re real.
✨ We don’t fake it well—and thank God.
✨ We value substance over flash.

And that’s exactly what makes us so powerful on camera.

People are tired of perfection. They want real.
And guess who shows up real without even trying?

Hi, it’s us. Gen X.

Why Video Is Actually Made for Gen X Energy

We’re storytellers.
We’ve lived. We’ve seen. We’ve got stuff to say—and not in 3-second sound bites.

We’re not attention-seeking.
Which ironically makes us more trustworthy, more grounded, and more magnetic on camera.

We’re building legacy, not just chasing likes.
We don’t want to go viral. We want to create impact—and income—that actually lasts.

If You’re a Gen Xer with a Message, You’re Sitting on a Goldmine

Because here’s what younger generations don’t have (yet):

  • Life experience
  • Perspective
  • Built-in resilience
  • Real-world authority

And the minute you stop worrying about being “on trend”…
And start showing up with your truth, your expertise, and your energy?

📣 You become unforgettable.

So, What Should You Post?

You don’t need to dance.
You don’t need to be trendy.
You just need to:

  • Turn on the camera
  • Talk like you would to your best client
  • Share what you know to be true
  • Add a call to action (because Gen X knows the power of a good plan)

Not Sure How to Start?

I’ve got a free 3-day challenge that helps you ease into video with confidence (and zero cringe).

👉 Download The Courage to Be Seen
Perfect for the Gen Xer who wants to dip a toe into being visible—without dancing, miming, or burning out.

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